How To Improve Dining Room Service

          "Discover How To Improve Dining Room Service, Gain A Better Reputation & Increase Your Sales..." NYC Restaurant Insider Reveals The Simple Steps To Improving Dining Room Service & Increasing Restaurant Profits... From The Desk Of: Richard Saporito Date:         Dear Friend, or more than 30 years, I worked in a variety of New York City restaurants. I've worked in moderate sized cafes as well as some of the largest NYC establishments with seating for more than 1,500 guests. In that time, I've been part of some extremely successful restaurants and I've also witnessed many that struggled unnecessarily. In my experience, the primary factor that separates successful restaurants from those that struggle, is the level of service that is provided to the customer. Sure, the location, menu and marketing play a part, but the most successful restaurants all have one thing in common... They provide customer service which exceeds their customer's expectations! Why is this so vital? Well, consider these statistics from the White House Office of Consumer Affairs in Washington, DC... For every complaint you're aware of, there are 26 additional customers who have unresolved problems or complaints...   A dissatisfied customer will tell 9 to 15 people about their displeasure and sometimes they will tell as many as 20. On the other hand, this same group also found... Up to 96% of customers would do business with you again if they felt you acted quickly and to their satisfaction and many said they would refer other people.   On average, happy customers will tell 4-6 people about their positive experience. The Fact Is... Businesses that provide extraordinary customer service can improve their profitability, increase market share and will have customers who are willing to pay more for their products and services simply because of the extraordinary service they receive. Think about it... Why do people "eat-out?" Most do it because they want to escape the "realities" of their everyday life.  They want to escape the labors associated with cooking at home... The preparation, the cooking and the inevitable clean-up that's required. They want to be pampered a bit... They want to be served. Here's The Bottom Line... Improving the customer service in your restaurant will help you make more money and experience more growth. It can also help you save a significant amount of money in advertising costs as your customers will become your most effective form of advertising. Anyone involved in advertising or marketing a restaurant knows three things... Word-of-mouth marketing is by far the best kind (& it's free) It's far more expensive to acquire a new customer than it is to keep a current one Happy customers return time-and-again and will refer you to family and friends   "...helping us to elevate our dining room customer service!" Richard, "This book has a lot of great organizational tips helping us to elevate our dining room customer service!" Orlando Campos - General Manager, Brasilia Grill, Montville, New Jersey There is absolutely no downside to improving your dining room service so I'm guessing you have only two questions for me... How can I help you improve your dining room service? AND... How much is this going to cost? Well, I've taken my 30-plus years of experience as a restaurant professional and have written an ebook which you can download and benefit from immediately. Inside this ebook, entitled "How To Improve Dining Room Service," you will find everything you need to improve your restaurant's organization, exceed your customer's expectations and increase your profits. No stone is left unturned... In detail, the book shows you how to make immediate improvements in: Front Door and Reservation Desk Duties Seating Efficiency Dining Room Organization, Understanding and Awareness Menu Knowledge and Effective Upselling Service Staff Scheduling Traffic Flow Guidelines Sanitary Rules and Advice Safety Information Customer Satisfaction and Much More! The Results Are Astounding! You'll find your restaurant runs smoother, your customers and staff happier, and realize greater profitability through higher sales and increased business. Who Was This Written For? Whether you are a restaurant owner, manager or a member of the waitstaff you will greatly benefit from "How To Improve Dining Room Service!"  As a matter of fact, this information is also invaluable to anyone who has opened a new restaurant or is planning on doing so. Here's who will benefit... Established restaurants will learn how to quickly elevate their dining room service,  increase average sales, improve overall efficiency, reduce waste and explode repeat business as they exceed their customer's expectations. New restaurants or those planning on opening a restaurant will learn how to get organized right from the